An utterly adored make up brand that knows how to have fun, Too Faced began when its founders, Jerrod Blandino and Jeremy Johnson, became tired of the too-serious state of the cosmetics industry in the ‘90s. Championing unashamed femininity, a strong sense of fun and commitment to the transformative power of cosmetics, Too Faced has grown into an industry leader, creating innovative, game-changing and cruelty-free cosmetics - from volumising lip plumpers and matte liquid lipsticks to silky eye primers and chocolatey bronzers - that have the beauty world in raptures.